The Chocolate 18k gold Daytona ref. 16528

Model: ,
Year of issue: 1994
Reference number: 16528
Condition: mint
Status: available
Dealer country: Monaco
Dealer name: Corrado Mattarelli
Price in EUR € On request


Outstanding 18k yellow gold Rolex Daytona ref. 16528, manufactured in 1994.

For the Daytona's 25th anniversary, Rolex surprised the public at the 1988 Basel fair by introducing the first self winding chronograph model in its history. 

The newly launched reference 16520 was powered by a derivative of Zenith's El Primero calibre, substantially modified by Rolex. 

It was the very first Daytona to be equipped with a sapphire crystal and a new larger diameter of 39mm.

The model was available in steel (ref. 16520), in steel and gold (ref.16523), and gold version ref.16528 as the present example.

The launch of this “New” reference generated an immediate success and elevated the Daytona to its current mythical status.

The present specimen is preserved in wonderfull overall condition.

The captivating Dark Chocolate Brown Dial “Rolex Oyster Perpetual Superlative Chronometer Officially Certified Cosmograph” designation and the Red Daytona writing above the 6 o’ clock register.

The applied gold indexes and the golden outline of the subsidiary registers create a perfect balance with the background of the dial and the gold case.

The 18k yellow gold case is preserved in great condition and it features the  screw-down chronograph buttons and the bezel calibrated for 400 units.

Accompanied by the Rolex Service paper.

Case n: S569xxx

Calibre: Automatic, cal. 4030

Diameter: 40 mm

Box & Papers: Rolex Service

Manufactured in: 1994


Corrado Mattarelli


Birth of a Horological Icon Timepiece  The myth around the iconic Rolex Daytona has spread around the world recent years. Always has the Daytona model been attached to motor racing, at first Rolex called their new Cosmograph the “Le Mans” and little later to “Daytona” when Rolex started to sponsor the well known U.S. speedway.
Cosmograph: a name that was to be the forerunner of great fortune. Actually, the choice of the name proved to be neither easy nor expected. Whilst Rolex on the one hand flirted with the car-racing world, on the other hand it could not remain unaware of the vast media attention, which at that time was surrounding the conquest of outer space.